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Tailored Research, Streamlined Results

Every research question is unique, and so should be your participants. With Connect’s Scale Targeting, you can select participants based on specific scales, ensuring your data is not just high-quality, but also predetermined to be relevant to your needs.

Why Choose Connect’s Scale Targeting?

  • Customized Selection: Target participants and specify quotas at any range of a scale, whether it’s a well-validated scale or a new one you’re testing out.
  • Cost-Effectiveness: Pinpoint the right participants, thus shortening your study duration and optimizing your budget.
  • Faster Results: Forget the laborious task of sifting through data. With Scale Targeting, secure participants who already match your criteria from the start.
  • Minimize Data Bias: Including a scale within your survey might unintentionally shape participants’ subsequent responses. By selecting participants who already responded to the scale separately, you’re eliminating a major source of bias in your data.
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